Target Market Analysis
What is the target market for your product/service? ____________________________________
What types of market research have you conducted to understand your market? _____________
______________________________________________________________________________
What is the geographic market area you will serve? ____________________________________
Describe a typical customer:
Sex: ________________________________________________________
Marital status: ________________________________________________________
Age: ________________________________________________________
Income: ________________________________________________________
Estimate the number of potential people in the market in your area of service: _______________
What is the growth potential for this market? _________________________________________
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